Privacy Policy

At Denfree UK, we are committed to protecting and respecting your privacy. This policy outlines how we handle your personal data in full compliance with the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018. Our practices are designed with transparency and your rights at their core.

Data Collection: What We Gather and Why

We collect information to enhance your experience, particularly when you sign up for our free London events newsletter, enter competitions, or engage with our content. This allows us to provide tailored information on free activities and opportunities.

Types of Personal Data Collected

The personal data we collect may include:

  • Contact details, such as your email address when you subscribe.
  • Your content preferences, like free entry casinos UK or free London events.
  • Technical data including your IP address and browser type.
  • Information you provide when entering promotions.

Legal Basis for Processing

We process your data based on your explicit consent, which you provide when signing up. For essential website operations and analytics, we rely on our legitimate interest in improving our services, always balanced against your rights.

Cookies and Tracking Technologies

We use cookies to remember your preferences, ensuring a smoother and more personalised browsing experience.

How We Use Cookies

Our cookies are used for essential site functionality, remembering your preferences, and analysing site traffic. For instance, they might remember a location setting to show relevant events.

Managing Your Cookie Preferences

You can control cookie settings through your browser. Most browsers allow you to refuse or delete cookies. Please note that disabling cookies may affect the functionality of parts of our website.

Analytics and Performance Data

To improve our guides on free things to do in London, we analyse how users interact with our site.

Analytics Tools We Use

Our primary tool for this is Google Analytics. This helps us understand which articles on topics like free entry casinos UK are most valuable to our readers.

Data Anonymization and Opting Out

We configure analytics to anonymise IP addresses where possible. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Third-Party Services and Data Sharing

We work with trusted third-party partners to deliver our services. We only share your personal data with your explicit consent for specific, stated purposes.

Affiliate Marketing Partners

When we feature offers from partners, clicking through to their sites is governed by their own privacy policies. We only share data if you have consented to receive specific promotional communications.

Data Processors

We use processors like email service providers for newsletters. These partners act only on our instructions and are bound by strict data protection agreements.

Your Rights Under GDPR and UK Law

As a data subject under the GDPR and UK Data Protection Act 2018, you have significant rights regarding your personal data.

Key Rights

  • Right to Access: You can request a copy of the personal data we hold about you.
  • Right to Erasure: You can request that we delete your personal data, subject to certain legal obligations.
  • Right to Object: You can object to how we process your data, particularly for direct marketing.

Data Retention: How Long We Keep Your Information

We retain personal data only for as long as necessary to fulfil the purposes we collected it for.

Retention Periods

  • Newsletter data: Retained until you unsubscribe.
  • Competition data: Typically deleted 90 days after the promotion ends, unless required for prize fulfilment.
  • Analytics data: Anonymised and aggregated data may be retained for longer-term analysis.

Contact Us for Privacy Concerns

If you have any questions about this policy, wish to exercise your data rights, or have a concern, please contact us.

Contact Information

For all privacy-related requests, please email us at [email protected]. We aim to acknowledge your request promptly and respond in full within 30 days.

Making a Complaint

If you are unsatisfied with our response, you have the right to lodge a complaint with the UK’s supervisory authority, the Information Commissioner’s Office (ICO).

We are dedicated to safeguarding your personal information. This Privacy Policy will be reviewed and updated periodically to reflect changes in our practices and relevant UK law.